About us

We are a group of decision-making experts with a passion for research, data, science, people, and transformation. We believe in unlocking the decision potential that lives within the human race.

Meet our team!

Magda du Preez

Magda du Preez, PhD is the driving force behind SENSE. She has a passion for leadership, team development, and organizational psychology. Her academic journey, which includes her PhD from Wits Business School, reflects her commitment to continuous learning and growth. As a part-time assistant professor at Long Island University, she shares her wealth of knowledge in executive MBA courses focused on strategy implementation and organizational development. Her impact extends globally, as she works closely with Fortune 500 corporations, dynamic startups, and impactful not-for-profit organizations across diverse sectors. At the core of her work is pioneering research on how emotions shape managerial decision-making, leading to the development of practical tools that empower leaders to elevate their decision-making competence.

Joan Heynemann

Joan Heynemann, a consulting psychologist, is a highly regarded professional known for her exceptional ability to provide holistic development solutions to organizations and individuals. Joan is an integral part of SENSE, where she serves as a multifaceted role in helping drive the company's success. Her mission is to facilitate both organizational and personal effectiveness, fostering growth and success in a wide range of sectors. Joan's extensive experience and dedication have made her a sought-after resource for companies seeking to enhance their performance, achieve their objectives, and develop their human capital. Joan is a trusted partner in the journey toward personal and organizational excellence. 

Sonica Mouton

Sonica Mouton is an industrial psychologist whose expertise extends across international borders. She is registered on various boards in multiple countries, showcasing her global influence. Sonica's primary focus lies in the realm of business optimization, leadership and executive assessment, development and coaching. As a content developer at SENSE, Sonica combines her rigorous research skills and understanding of human behavior with real-life challenges, providing practical insights that are highly sought after in the industry. Delving into the intricacies of human thought, Sonica possesses a rare skill: the ability to untangle the web of human cognition, making the complex seem elegantly simple. 

Claudio Pannunzio

Claudio Pannunzio boasts a stellar track record as the managing director and CMO at disruptive fintech firms and top US marketing agencies, where he provides counsel to CEOs and C-Suite members of some of the world’s premier global financial brands. He has successfully steered early-stage fintech firms and agencies to craft innovative demand generation strategies, surpassing revenue growth targets. As an innovative entrepreneur, Claudio has built and expanded his private marcom firm globally, achieving a remarkable 300% revenue surge in four years. His versatile experience encompasses strategic communications, marketing, brand architecture, and public relations. He is a proficient public speaker, media and communication trainer to CEOs, author of numerous marketing articles, and frequent guest lecturer at MBA programs at premier US and European business schools.

Menno van der Werff

Menno van der Werff has over 15 years of experience in management at IT companies. He founded his first company while studying at the University of Twente in the Netherlands. After selling his company, he held positions as consultant and CTO. He loves combining his experience in IT and business to drive innovation. Menno’s ability to leverage technology to create impactful solutions for businesses makes him an essential member of the SENSE team. He currently lives in the beautiful city of Ghent, Belgium.

Kathy Bluestone 

Kathy Bluestone has over 30 years of experience in developing marketing campaigns and branding for Fortune 500 companies, start-ups, not-for-profits, and everything in between. She holds an MBA from Duke University and a Master's in Teaching English to Speakers of Other Languages from Columbia University.  She lives in upstate New York, where she operates a brewery and restaurant with her husband, Steve. 

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SENSE is a product of ITD Assessments, a company specialized in leadership development. Great organizations are driven by great leaders. That’s why we create products to develop leaders that inspire others and drive better bottom-line results. We have a proven track record of helping good managers and organizations become even better, faster than they would have done without us.

For more information, visit the ITD Assessments website at: https://itdassessments.com